Cookie Policy
Last updated: January 2024
About Cookies
At Balanced Wellness Route, we use cookies to enhance your experience when visiting our editorial platform. This cookie policy explains what cookies are, how we use them, and your choices regarding their use. By accessing our website, you agree to our use of cookies as described in this policy.
Balanced Wellness Route is located at Market Street 89, Leeds, and operates as an informational and editorial publication dedicated to wellness topics.
What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember information about your visit, such as your preferences and browsing habits. Cookies do not contain personally identifying information unless you explicitly provide it.
Cookies can be either session-based (deleted when you close your browser) or persistent (stored for a longer period). They play an important role in making websites function efficiently and improving user experience.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly. They enable core functionality such as page navigation, security features, and access to secure areas. Without these cookies, the website cannot operate effectively.
Type: Session-based | Duration: Session
Performance Cookies
These cookies help us understand how visitors use our site by collecting and reporting data on site performance. They track metrics such as page load times, bounce rates, and traffic sources. This information helps our editorial team improve content delivery and website performance.
Type: Persistent | Duration: 2 years
Functionality Cookies
These cookies remember your choices and preferences, such as language selection, font size preferences, and reading history. They allow us to personalize your experience and make your visits more convenient.
Type: Persistent | Duration: 1 year
Analytics Cookies
We use analytics cookies to collect anonymized data about how readers interact with our content. This helps us understand which articles are most valuable, which topics generate interest, and how to improve our editorial offerings. Data is aggregated and does not identify individual users.
Type: Persistent | Duration: 2 years
How We Use Cookies
- To maintain security and prevent fraud on our platform
- To analyze how readers engage with our wellness content and articles
- To remember your content preferences and reading habits
- To improve website performance and load times
- To understand which editorial topics and articles resonate with our audience
- To provide a seamless navigation experience across our platform
Cookie Details
| Cookie Name | Type | Duration | Purpose |
|---|---|---|---|
| bwr_session | Essential | Session | Maintains user session and security |
| bwr_preferences | Functionality | 1 year | Stores language and display preferences |
| _ga | Analytics | 2 years | Google Analytics tracking for site usage |
| _gid | Analytics | 24 hours | Google Analytics session identifier |
| bwr_content_tracking | Performance | 2 years | Tracks article views and engagement |
| bwr_csrf_token | Essential | Session | Prevents cross-site request forgery attacks |
| bwr_reading_history | Functionality | 6 months | Remembers recently viewed articles |
| bwr_theme | Functionality | 1 year | Stores website theme preference (light/dark) |
Managing Your Cookies
Browser Settings
You can control cookies through your browser settings. Most modern browsers allow you to refuse cookies, accept only essential cookies, or receive notifications when cookies are being set. You can also delete cookies that have already been stored. Please note that disabling certain cookies may affect website functionality.
Cookie Management Tools
You have the right to request information about the cookies we use and how they process your data. Our cookie consent banner, presented on your first visit, allows you to adjust your preferences at any time. You can withdraw consent for non-essential cookies without affecting your ability to access our editorial content.
Opt-Out Options
To opt out of Google Analytics tracking, you can download the Google Analytics Opt-out Browser Add-on. This prevents your data from being sent to Google Analytics while allowing you to continue reading our articles and accessing all website features.
Your Rights
Under data protection regulations, you have the right to access, rectify, and delete data collected through cookies. You can exercise these rights by contacting our editorial team with details about your request.
Third-Party Cookies
Our website may include content or services from third-party providers such as analytics platforms, content delivery networks, and embedded media. These third parties may set their own cookies to track your interactions with their services. We do not have direct control over these cookies, but we work with trusted providers who follow standard privacy practices.
Third-Party Providers: Google Analytics, content hosting services, and article recommendation systems. Each provider has its own privacy policy governing cookie use.
Data Security & Privacy
We take data security seriously. All data collected through cookies is stored securely and is only accessible to authorized members of our editorial and technical teams. We do not sell cookie data to third parties. Cookies are used exclusively for improving our editorial platform and reader experience.
Our website uses HTTPS encryption to protect data transmitted between your device and our servers. We regularly review our security practices to ensure cookie data and user information remain protected against unauthorized access.
Updates to This Policy
We may update this cookie policy periodically to reflect changes in our practices, technology, or legal requirements. Any significant changes will be communicated to users, and the "last updated" date at the top of this page will be revised accordingly. Continued use of our website following such updates constitutes your acceptance of the revised policy.
Contact Us
If you have questions about our cookie policy, wish to exercise your data rights, or would like to provide feedback about your experience on our platform, please contact our editorial team.
© 2024 Balanced Wellness Route – VAT: GB546 3625 39. All rights reserved.
An informational and editorial platform dedicated to wellness topics.